They seem to be headed towards being an "AWS light". Would be nice to be have an alternative with reasonable egress costs. Still a long way to go though. At a minimum, they would need a more configurable load balancer and some S3 type function.
My biggest takeaway from the experience was how much the simplicity and speed of DO's dashboard interface stood out - the AWS web interface just felt laggy by comparison. I know it sounds like a poor reason to favour a platform but DO was just a simple pleasure to navigate and use.
After that we will be doing a customer beta followed by a GA release scheduled for Q3.
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It's a bit of a fluid process as it depends on the type of service, product, feature, we are rolling out.
Besides latency, data protection issues also become a problem when you cross borders. My employer's (SAP) cloud platform advertises as a unique selling point that they have data centers in a wide variety of locations, so that a customer's data never has to leave their jurisdiction (which is important e.g. for government and its contractors).
And that's before we get to high-availability setups. Remember how AWS us-east was down just a few months ago?
That might not be a big deal, or it might mean your site is 100% broken. I can't guess, but I'd assume since you went to the effort to setup a store you need it in some way.
(No backups? Of a database? That's one power-cut, or hardware failure away from complete data loss too!)