Despite being more democratic today than its founding, there's still present a substantial minority who appear to believe in the proper existence of aristocracy. Family name, bloodline, class, are real things, they define who is better and who is inferior. Better people have more money, and they can buy things inferior people can't, or they can buy better versions: privacy, education, health care, justice, political representation, police protection, tax avoidance. Those things are products.
What most people are trying to do is find a civil way of playing reasonably fair. But aristocrats think money buys everything, so when catastrophe comes along to equalize things, they never see it coming. https://www.theatlantic.com/business/archive/2017/02/scheide...