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I've been told that competition can be a good sign.

If nobody else is doing what you're trying to do, it may well be it is a crazy idea with no legs. If somebody else is doing it, it means there really might be a market.

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Exactly. I would go one farther and say that if there is no competition for 'an old idea' you are most likely in a lot of trouble. It's a common trope that engineers google ideas and then give up because there is already competition, while the business folk see $$$. The fact that there is competition usually means there are customers.

This space is growing a lot if Instagram and articles in popular publications are any indication. I'm honestly surprised no one has cracked this nut yet, even a few major companies have tried and nothing has worked at scale.

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