"Reliability also matters differently for video than it does for normal web traffic. It's one thing to shuttle 5GB (or whatever) of data over the course of an hour. It's another thing to shuttle 5GB of data with no hiccups for an hour."
Speaking of which ...
I notice that while youtube continues to buffer video while paused, netflix (and many, many other video players online) do not.
So while netflix will auto-adjust quality for you in response to a bad net connection, you can't just pause it, go brush your teeth, and come back with a big enough buffer to avoid skips through the entire video.
When did video players stop buffering-on-pause ? Why was that choice made ?
On the other end of the spectrum is whatever video player showtime online uses - it does not adjust quality and it does not buffer on pause. Basically it was built for perfect Internet connections and nothing else.