Still don't understand how this helps - moving someone from a financially-straining rental situation, where their obligation is a year (or if forfeiting their deposit - a couple of months) into a financially-straining mortgage situation where they are locked in for ~30 years, and taking on additional financial risk.
I spent 30sec or so w/ craigs, zillow, and a random mortgage calculator - and ran numbers for an example area, santa clara. Monthly it would be cheaper to rent then making a mortgage payment.
Summarizing what I saw on the site - It looks like it is structured as a 0% loan (to cover 50% of the mortgage down payment) with a 10 year term. An additional aspect of the deal is that 25% of the gain/loss when sold is shared w/ Landed. There seems like there's high risk of default when the home is foreclosed, or the educator sells at a loss and doesn't have the cash for repayment. But not an insurmountable problem unless there's a housing downturn. And even then, that risk can be mitigated by having a few good lobbyists to ensure there's another TARP program. Sorry.. got a little sarcastic by the end of the paragraph.
I'm not saying you won't be successful. Providing debt to people has probably been the best way to make money in the last 100 years! But I question the premise that it is in a low-asset-individual's interest to convert from rental to 'ownership'. And not specifically in your case - but in general. I don't believe the dogma that it is in the best interest of all (or most) individuals in all (or most) situations to take on the debt to buy a house.