Congratulations to the DeBeers marketing department, they've done an excellent job of making people believe this sort of stuff is needed.
Congratulations to the DeBeers marketing department, they've done an excellent job of making people believe this sort of stuff is needed.
And DeBeers certainly didn't create the notion of conspicuous consumption as a romantic gesture—women have been receiving silver and gold trinkets for millennia, especially ones adorned with various gemstones. DeBeers just popularized diamonds as the gem to be specifically associated with such gestures—and they're a fairly effective/obvious one, too, since they're eye-catching, distinctive, and easy to adorn oneself with.
Well, if it happened to be their line of business, and they had a monopoly on the supply of it. It's hard to market things you can find in your back yard.
It's small, portable and relatively fungible.
She definitely knows that, too.
And yes, you could call it a reverse dowry.
Or a spousal hedge.