From TFA: Another attack on Samsung Smart TVs was published last week that used malicious commands embedded in broadcast TV signals.
So, even if it's airgapped, a tv that's been compromised in this way is effectively a hostile general-purpose computer with a wifi card running inside your house.
If this is something you would do for a Klondike bar, then go ahead. I'll keep my dumb TV and my Kodi box, though.