As if we don't have enough snooping going on. Now ISPs want to sell behavioral profiles. In a sense they are worse than Facebook and others who hoard such profiles.

In the case of the later, users at least have a choice to dump FB and use privacy respectful services. And FB collects what users do in regards to FB. With ISPs, not only they sit on the main pipe and can do deep inspection of all your traffic, users most often have no choice (at best a workaround like VPN, which isn't free and degrades performance). Crooks who voted for this must be same ones who advocate for police state.