The calculus of owning a Mac changes drastically if you live near an Apple store. If my Mac has a problem, I can book an appointment at the Apple store, real person will try to fix it, and I can have it back ASAP. The customer service is half the price.
Probably because London has more people than most European countries.
Yep, it's almost true. London 8.5M. If you count all 50 "countries" (some are a joke though) it ranks between the 21st and 22nd.
Though in my city (Paris 11M, I think), similarly sized, there's only 2 Apple stores.
Ref:[ https://en.wikipedia.org/wiki/List_of_metropolitan_areas_by_...]
Paris and London are 500km apart, a couple hours of train or plane away from each other, both capital cities, both have ~10¨7 people.
Which? Vatican City is fairly extraordinary, granted, but I think 'a joke' is unfair...