Do you have sources about that? My current understanding is completely otherwise. Taken from the general wiki article[1]:
> The study of reinforcement has produced an enormous body of reproducible experimental results. Reinforcement is the central concept and procedure in special education, applied behavior analysis, and the experimental analysis of behavior and is a core concept in some medical and psychopharmacology models, particularly addiction, dependence, and compulsion.
Which also confirms pretty much everything an ex-gf, who completed a master in Psychology when we were dating, told me about positive versus negative reinforcement. Basically, stick doesn't work much, carrot does.
I agree that it's a widely different topic for regulation. I probably shouldn't have mixed the two so directly, there are many discrepancies. However it's been shown that incentives (i.e. rewards, positive reinforcement of some behaviors) work at the societal level, e.g. family/reproduction incentives (giving money to people who have children; I don't know how these policies are called in the US), or incentives to buy houses, newer cars, etc.
> more about creating incentives than conditioning
I fail to grasp how the former isn't a particular subset of the latter.
[1] https://en.wikipedia.org/wiki/Reinforcement