Yep. I installed uMatrix specifically for a previous article on this site. :P
You can black/whitelist per site in chrome://settings/content -> manage exceptions
In Safari just use "Reader View". Works on iOS (iPhone+iPad) and macOS.
you can white list it, so it is usable, I just refuse to whitelist it :)
I did, tried to read, and promptly re-listed it. The ads, which have sound and video, make it too annoying to read all the way through.
Wouldn't the answer be to disable adblock?
I disabled the adblock and was instantly greeted with a fullscreen ad which took more than 2s to load. I closed it, but the top video also started playing an ad which I could only skip after 10s. By now, more than 5s have passed and the site was totally unresponsive. After finally being able to scroll a bit to skim the text, yet another fullscreen ad popped up.