not to mention the assertion of 52% is based upon a link to an article that references (but does not link) to a 2014 study (https://iabuk.net/about/press/archive/more-women-now-play-vi... actual study PDF requires membership.

Amusingly the press release states that "The growth in women and older gamers has been driven by free games, primarily mobile apps." and "Trivia/word/puzzles are favourite genre – driven by older women", which kind of does not line up with the "Computer Gamers" statement (or maybe I am just nostalgically thinking that means mouse+WASD).

Ah the Internet, proof of the amazing ability of information to twist and turn out of context.

Also, technically Mobiles are Computers (CPU, RAM, Storage, IO) so Candy Crush is a Computer Game and my Grandma is a Computer Gamer.

Yes it is a click bait.