52% of All Computer Gamers Are Women
code.likeagirl.io
code.likeagirl.io
EDIT: It feels like we've reached the point where any statistic, no matter which way it swings, will be used to support a feminist agenda. If only 10% of gamers were women, I trust that would also be used to support the article's thesis.
If you were going to target a gender for your game, if it's casual, you should target the women, and if it's not casual you should target the men.
We'd all love to have more women in tech, but "huge", "demolishing"? Tech has been highly successful despite that decline. Other fields do just fine without gender balance (psychology and veterinary doctors are dominated by women, for example; the fields aren't being "demolished").
Yes, some studies show that greater gender balance is good for an industry. But many factors affect an industry's success. There is no need for alarmism.
Having said that, nobody is claiming that women oil rig workers are better qualified to produce gasoline for women, whilst that is the claim the article makes about women developers. So your question isn't really apropos.
If you were to argue that female game designers, product managers, producers and writers are better qualified to make games for women, female marketers are better at marketing to that demographic, sure, I can absolutely buy that argument.
However the gender imbalance people always focus on is the one for individual contributors and programmers, not marketers, not designers, nor people doing the higher level product or creative work.
If diversity really makes a difference when it comes to writing machine instructions, diversity should matter for mechanics, miners and oil rig workers.
Ugh, this is a badly distorted statistic. The link says 37% of computing graduates were women, which makes more sense. This kind of obvious poor attention to detail makes any other statements about the current way of things suspect.
Amusingly the press release states that "The growth in women and older gamers has been driven by free games, primarily mobile apps." and "Trivia/word/puzzles are favourite genre – driven by older women", which kind of does not line up with the "Computer Gamers" statement (or maybe I am just nostalgically thinking that means mouse+WASD).
Ah the Internet, proof of the amazing ability of information to twist and turn out of context.
Yes it is a click bait.
this is baldly incorrect. The study they allude to 1. doesn't make this claim and 2. has some reasonably nit-picky things that make me think it's underpowered.
I'm not sold on there being a distinct anatomical difference between the brains of men and women. I think it's more accurate to say that the differences between individuals is larger than the differences between the genders. That is, you'll find plenty of women with 'male' aspects and plenty of men with 'female' aspects.
A study of 1400 individuals that seems to be in opposition to the paper the article references: http://m.pnas.org/content/112/50/15468.abstract
I don't have a biology background, so I'm not sure which paper should be held in higher accord.
It's true that there are some average differences between male and female brains [1], and we shouldn't forget that, but we still understand little about how the brain works. Also the article goes so far as to say
> Peculiarities of the brain structure make women emphasizers, able to interpret other people’s emotions better and share their feelings. Men are more inclined to be systemizers, somewhat more able to analyze, explore and intuitively understand how things work [..] It all boils down to the fact that women can add some much needed balance to the tech industry — adding an alternative thought process and bringing intelligence to the table.
Which amounts to "we need more women because their brains are different", which is worth comparing to the old-school sexism of "we need less women because their brains are different".
[1] https://en.wikipedia.org/wiki/Neuroscience_of_sex_difference...