I think HN as a whole has way too much self-promotion going on.
It's especially grueling when people preface it with stuff like "shameless plug" or "not to push my own product, but..."
I find the self-promotion on hacker news about a million times more interesting than yet another discussion about Elon Musks latest ridiculous idea.
Really? I'd rather read about the ridiculous ideas of a person who simultaneously runs an electric car company and a space rocket company, than about some unimaginative CRUD startup that is "Facebook for X".
Maybe I'm reading different parts of HN than you are, but I see surprisingly few "Facebook for X" startups mentioned here.
That's true. Maybe I should have said "yet another JavaScript framework."
I agree, and I apologise. Wrote the post quickly, and the second part went more towards "shameless plug" than what I thought about when I typed "full disclosure". Edited now to reflect this. (And for the record, I have no involvement, just a friend of mine is doing this and I think it's cool.)