Look, it'd be one thing to have little batteries and motors in the things. But these just take the energy that I've already expended and returns a bit more of it than my old shoes. But I've still got to do the work. And, hell, they're only $250 in a world of $120 race shoes, so I don't consider them to be outlandishly out of reach. Were I still obsessively racing, I'd buy a pair. And were I beaten by someone that has a pair, even if I didn't, I wouldn't have a problem with it.
So it boils down to this: how inefficient does my equipment have to be in order to follow the rules? Put a number on it, manufacturers can build to it, boom, sorted.