In 2013, the few bootcamps that existed and the fewer cohorts they each had were much more selective and they were producing in total many fewer candidates. The result is that bootcamp grads were very high quality (albeit very junior) and they got snapped up quickly.
In 2017 there are bootcampers everywhere flooding the market.
So I'm not sure they are outright lying but maybe they are using data to market their programs that is out of date.