The way how I usually choose my next read is by recommendations. It maybe a friend or someone I really admire. I could go over their reading list, check out the book reviews, ask my friends and pick the book.

I'm also working on my own project called Booknshelf which helps people to discover great books on different topics. It's still in an early stage but I'm excited to push it forward. It was featured on "Show HN" yesterday but here is the link https://booknshelf.com/.