For example, I run Spotify with an ad blocker, so I don't have to pay for it. And years ago, when they limited the amount of minutes of music you could listen to every month, I made tons of accounts to bypass that limitation. Why? Because, in the unlikely case they go out of business, by then some other service would've appeared, run by someone who thinks he won't commit the same mistakes the owners of the previous service made.
Common sense says my system of abandoning/taking services is not sustainable in the long term, but by now it hasn't failed me. And I'm also sure a sizable percent of people do the same I do. Am I a troll just because I'm open about it?