Better sales presentations

  > Abraham Lincoln's Gettysburg Address ... took three minutes to deliver.
  > So, why would it take anything more than 30 minutes to describe a company, ...
  > That's 15 times longer than Lincoln used at Gettysburg!

Slide 6:

  > "Why Should I Believe You?"

ADDED IN EDIT: Since I got a down-vlote at least one person hasn't understood the point I'm making, or didn't like the way I made it. Let me expand somewhat to try to make it clearer.

In this hyper-critical, attention-deficit economy, it doesn't take much to lose your audience. If you're pitching for me to invest in you, you'd better know what you're talking about.

This was a fundamental error in a document that that was talking about the importance of the pitch. The document itself is a pitch, and pretty much the only figures they gave, they got wrong.

Yes, that means that I stop reading when they actually have more interesting, useful and important things to say, but it does make me worried about their attention to detail, and there are 101 other things demanding my attention.

Net result - stupid error, and they've lost my attention. Other sites are just one click away, and my time is limited.