In the game, playing with the boost is more "fun", because you have more agency in the game and thus feel more powerful. You are temporarily unburdened from the artificial limitations of the game.
With sunglasses, there are (often illusory) promises of quality or imaginary utility, or participation in a social narrative that says a certain configuration of plastic is more fashionable than another. Or plain old conspicuous consumption, also a social narrative.
Simply put, IAPs did not invent this style of anti-economic behavior.