I could definitely see why professionals or otherwise demanding users might prefer internal disks over external ones.
http://www.apple.com/imac/performance/
an alternative to the garden variety external SSD would be an external PCI-E card housing (e.g. sonnet or akitio) connected through a Thunderbolt cable. now that's a lot faster.
but, for that we buy an external housing in addition to the actual storage that goes into the housing. so this is more expensive than computers which let us install a PCI-E storage card directly inside the case. which Macs don't let us do easily or at all.
I actually upgraded my mid 2010 iMac to a 512GB solid state disk. Made soooooo much of a difference. Literally went from almost unuseable to back to my daily workhorse. I can't remember how much time from power-on to login screen was with the original drive, but ballpark a handful of minutes. Now with the new SSD it takes less than 10 seconds.