Are you surprised by that? Properly voting costs a lot of money. I spent hours researching my options and another hour just walking to and from the voting dropoff location. When you add up all the time it takes to research an election and vote, multiply that by your personal time value of money, multiply that by the probability that it will change the election and then multiply it by the benefit of having 1 candidate over the other on your personal economic outlook, the individual voters cost/benefit is abysmal.
I'm amazed so many people actually do vote.