A large part of Hillary's campaign (both officially and via her supporters on social media) was actively shaming people into voting for "the woman" instead of "the bigot". Unsurprisingly that seems to have backfired, leaving many liberals flabbergasted how "Women for Trump" was ever a thing.
I would have been upset with either candidate winning but the entire candidacy showed the worst side of American election cycles: mudslinging, character assassination and trying to convince everyone the other guy is literally the devil. Trump's accusations of Clinton being "a liar" and "a criminal" (IOW a typical career politician) were pretty harmless compared to the hyperbole (deserved or not) hauled at him.