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vaguely related, "When a measure becomes a target, it ceases to be a good measure" [1] There's probably some similar folk wisdom like, adding advertising to an interesting thing makes the thing less interesting.

[1] https://en.wikipedia.org/wiki/Goodhart%27s_law

It only seems like the professional content is crowding out the home grown stuff because that's what YouTube suggests for you. If you find good content, you share it with others, regardless of its professionalism. If you want amateur videos to do well, share ones you find interesting with others.

That said... will this taint the instagram experience? Youtube feels increasingly optimized for profit-making and seems be crowding out some of the more "just-for-fun" type projects. If too much of a social media site focus on profit it becomes just another mall and less of a social setting.

So, Instagram is the only social media I use (generally to share photos from our many road trips). My account is private, and I only follow people that I know in real life. I suspect this change won't affect my experience at all, because I'm not consuming much of anything aside from my friends' photos. I suspect, however, that I might be in the minority as far as Instagram user habits go...

>Say you want to be able to sell prints of your great photos //

This opens the printer up to potentially massive copyright infringement issues. Sharing images online is one thing, being directly paid to actualise then on offline products is a big step with a lot of potential liability.

There's already lots of competition in that space, the sites I've used for Tshirt & mug printing (in Europe) have been very hot on trademark and copyright issues, stiflingly so IMO.

There's probably much more to be made selling pictured goods over good with pictures on.