This was a company that said they cared. That made products which were far and away better than the competitors. I paid the Apple Tax, but it was worth it because I didn't have Windows headaches and because I had a better quality system that was truly optimized for both easy use and for power users. It was great. I actually feel crushed by this news. I valued the trust I had in Apple.
And I don't say all of this lightly. I've read the threads the occur after every major Apple release. They're always replete with naysayers. I've never been one of those people. This seems different.