You could define Palantir more easily by which customers buy its products (Nat sec/law enforcement/military intelligence), and who specifically in those organisations use their software (mostly intelligence analysts.)

By saying they are a "Data-Mining Company" is an obvious (to me) sign that they want to be able to position themselves in the public sector (e.g. banking, retail) with counter-fraud services/solutions, and perhaps more generic cyber security solutions for large organisations.