Is there any evidence whatsoever actually linking the people who claimed responsibility with the person/persons who actually perpetrated the attack?
First, a mad rush towards the IoT where every startup and their dog wants to setup their business on IoT. Then comes fear as the hackers try to exploit every hole in IoT devices. And finally, once people realize the importance of keeping with the software upgrades, the market will settle somewhere in between.
But nowadays malware is less about "hijinks" and more about criminal enterprises that profit from staying hidden, so pressure on device owners and makers is going to have to come from somewhere else: ISPs, governments, ...
I guess we'll know soon.