I think the problem resides in the west's insistence on spreading the ideas of equality. Watching a youtube video from buzzfeed is (in the minds of many) a legitimate way to learn about things like group conflict or any other social phenomenon. Mass communication has indirectly given rise to mass access to bad information. However, that alone would not be a problem. What makes it a problem is once you are told that your opinion is equal to all others in society, you begin to believe that your buzzfeed backed opinion is on par with a nobel prize winning POLS professor.