* The expectation of your manager will get elevated and if one fails to be consistent in working for long hours, it's a negative.
* One does not have much room to accommodate something else at times of need. Think of an outage, you have already worked for 18 hours and fail to deliver at that crucial time.
* It's very difficult to innovate in an insomniac state.
Remember, doing hard work is easier that smart work. It requires much more learning and thinking. But, if you are able to do it, you will be able to contribute much more.
Appraisal based on relative performance: This sounds logical. If a person contributes better to the company's goal, he/she should be appreciated for that. Think yourself being that person it should make sense.
Note: I am not taking the political aspects of your office into consideration. If your manager loves late night availability, long emails at weird hours, it is his weakness. Probably, you can be smart and automate sending 'corporate bullshit' emails at night ;)
Or just find yourself a right workplace.