1. Purchase non-Apple, and non-Android devices (e.g. Jolla/SailfishOS, Ubuntu Touch devices)
2. Develop software for the alternative platforms -- that's what I do. It's a lot of fun programming on a GNU/Linux mobile. I write software in Python with 3rd party modules from pypi, and Qt/QML.
3. Spread the word. Tell other like-minded developers about how fun it is to work on your alternative platform of choice. Plus since there's only 10s of thousands of users, your software actual gets used (and people appreciate it!).