Material Design really annoys me. Dingy grey backgrounds, unnecessary boxes and shadows, and goofy animation that takes us bad to the bad days of Flash sites.
The problem is, no one at Google is using them in an attractive way.
I hope that at some point in the future someone has a design epiphany centered around embracing information density.
If everything is just kind of flat and grey, there's less noise, and it's easier to write A/B tests that produce meaningful results. That also means every product is flat and grey, though.
It could also just be a side-effect of having to appeal to every person on the planet, though. Sort of the design equivalent of a good politician, appealing to the lowest common denominator in all of us. Nothing to object to, but also nothing to love. Just flat and grey, with clearly displayed content and A/B optimized calls to action.
I find it incredibly boring and I'm getting tired of them rolling out new products that all look and feel exactly the same, but I suspect they have numbers that show any big design change would just be leaving money on the table.
The Google+ page doesn't even appear to have any breakpoints, which is against their own guidelines:
https://material.google.com/layout/responsive-ui.html#
Maybe those gutters are reserved for ads?
"Web design isn't the solution. Web design is the problem."
Actually, another huge part of the problem are really crappy default entity properties by the W3C.
Some other examples: [2][3]
[1] http://masonry.desandro.com/layout.html