I’ve started looking for a good free stuff, like concerts, exhibitions, hike, restaurant grand openings and other. Quickly I've realized that there is a lot of things are being given away by really nice brands, and there is a reason for that. My personal collection of these goodies and service referrals has been shared many times among friends.
The idea of giving your stuff for trial is way more powerful than any other type of advertising. Imagine all marketing $$ being spent on something valuable for everyone, like free foods, clothes, software, services, etc. This is the ideal picture of the future, though. But anyways, we decided to create FocFoc and start facilitating this idea.
FocFoc will leverage the power of free stuff given to people. We encourage all brands to reconsider their marketing budget towards freebie model.»