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What did Google miss in attempting to drive the Fiber program.

Reading some of the executives from other companies, they were surprised by their price points after installation. Frontier / Verizon FiOS had just gone through a country wide installation, was there no one to poach for knowledge?

Or was it another play by Google to get some sort of bureaucratic favor or other item.

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Bureaucratic favor was basically the whole plan, if you look at their spats with AT&T and their lobbying with various local governments. In Austin, for example, they wanted access to AT&T poles at rates only available to telecoms, but they didn't want to have to register as a telecom, which would subject them to additional regulation. (Regulations that their competitors like AT&T and Comcast have to follow.)

http://arstechnica.com/tech-policy/2013/12/why-att-says-it-c...

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