Come on though, this isn't hacker news. It's a square bottle - eg a carton. Which doesn't make any sense for a bottle of drink. Uncomfortable to hold, it looks idiotic. It's a non starter.
Also by making the bottle square, you're actually using more bottle material than you need to - cylinder is the most efficient shape to hold contents. Way to waste plastic...
I would also guess that manufacturing a square bottle is far harder and takes more effort/power/"carbon" than manufacturing a round one.