Interesting but there might be a major gotcha. I see on the demo page that they are using Google Maps, however the free version of Google Maps cannot be used for assets tracking as per their terms of service.
You'd need a Premier subscription starting at 10,000 per year to track 100 vehicles. Then it's around 24 USD per extra vehicle.
You can use Open Street Map to avoid that (but then forget about Street View and the like)