Well, I think I understand the point you're trying to make. And I agree that drawing a line on what is and what is not acceptable embellishment to promote a product is probably impossible to do in a way that is absolute.

But I believe that it should be possible to come up with a set of mandatory guidelines that would ultimately help consumers make more informed decisions when selecting a product. And I think this is a pretty reasonable thing to say, since so many governments enforce already some form of legislation to fight against deceptive advertising [0]. Actually, advertising of the very industry being discussed in this thread (gambling) is already being regulated by many countries [1], so I would be interested in hearing more about why you think this shouldn't be the case.

[0] https://en.wikipedia.org/wiki/False_advertising [1] https://en.wikipedia.org/wiki/Gambling_advertising

So, just to understand your position, is your claim that the government should play no role in regulating the messages corporations deliver to the public?