Hacker News Reader

Facebook, Google, Zynga, yeah I guess you can!

That said I know they have blogs now, largely targeted at developers and early adopters, but in the early days they didn't. However, I'm a big fan of blogs, think every professional/company should have one. Great way to spread ideas, make contacts, etc.

View on HN

Blog is not enough. What Mint did (and is still doing) is selling their byproduct - in their case is statistics they can dig from their user data.

Statistics are always very popular among the press crowd - this can be easily sold and drives additional traffic.

the nature of blogs is that they are essentially miniature social media networks in disguise, when done right. Facebook is a giant "blog", that's why they don't need any blogs.

Reply on news.ycombinator.com