> They never considered the importance off software, hardware was always number one for Nokia.
Oh, but they pretended to. Just like Samsung today.
Top management really needs to have people with deep and true understanding about software.
And perhaps top management needs also someone with a good sense about design. Many of them seem think they're Steve Jobs... Their failing tends to always be very consumer oriented (meaning they're not makers, maybe they're just using nicely designed products) and shallow understanding of the problem and especially possibility / innovation space.
Samsung, our new Nokia. I wonder if next chapters play out likewise.