In the philosophy literature, this often is framed in terms of a choice between the self-indication assumption or the self-sampling assumption.
https://en.wikipedia.org/wiki/Self-sampling_assumption
https://en.wikipedia.org/wiki/Self-indication_assumption
The canonical reference on this is Bostrom.
https://www.amazon.com/Anthropic-Bias-Observation-Selection-...
In the physics literature, this has been discussed as the assumption of "typicality".
http://journals.aps.org/prd/abstract/10.1103/PhysRevD.75.123... http://journals.aps.org/prd/abstract/10.1103/PhysRevD.81.123... http://arxiv.org/abs/0707.4169 http://journals.aps.org/prd/abstract/10.1103/PhysRevD.78.023...
Hartle and Srednicki's thought experiment involving the Jovians is a form of the presumptuous philosopher argument.