Does that work out for these small businesses? Since I'm not on Facebook, it would make them seem unresponsive to me, and I'd probably stop doing business with them. But even for my friends and family who are frequently on Facebook, almost none of them would think to talk to a local mom and pop shop on Facebook. They would just call. But I'm old, and so are my friends and family, so maybe we're the minority. How common is this?