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Also, didnt the company Micromax I believe start to gain a big market there? I haven't followed much on it yet but I know them and a bunch of home grown brands have started taking over as well

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Upon googling "micromax market share", the first article that comes up was written on March 16th, 2016 [1]. That shows a dwindling market share. Other articles share same opinion. Although, the company has funded a new campaign[2] and the new Canvas series of smartphones from them look promising while maintaining a low price point.

[1]: http://www.dnaindia.com/money/report-how-did-micromax-lose-n... [2]: https://www.youtube.com/watch?v=c62z2bIZfC0

PS: Apart from a handful of friends who own Micromax phones, I have no interest in the company whatsoever.

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