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For anyone else: it was a game creation toolkit http://welcome.projectspark.com

Go watch the first video - imagine UE4 or Unity but way easier. Everything from world building to AI. Would have been really cool for teenagers to make stuff with, as you can get good results really quickly. You don't even need a PC or a keyboard.

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Looks really cool, I wish Unity's UI builder was as intuitive.

Is there anything that comes close to this in scope/quality for any other platform?

Oh man, no wonder this sounded familiar! This is the thing my older brother was playing all the time a year or two ago on his Xbox 250 or whatever. He's got a PS now though so I imagine he doesn't play it much anymore anyway. He was like "hey look, this is programming just like what you do!" and yeah I could see some similarities. It was kind of neat I suppose.

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