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Comment by charlesdm | Hacker News Reader

Looks great, but your pricing sucks. $19, seriously? Multiply that 10-20-50 fold.

I like your comment:) That's the home version of it, the commercial is $149/year per machine. Basically I need traction, and a community of users, so I'm aiming for it being affordable for people to use at home. I'm hoping this will transfer into people wanting to use it in their companies which is where I charge money. As I mentioned before, I'm a complete noob in business and marketing so I might be going about this very wrong. In any case, I'm very open to suggestions.

Feel free to give it a try, but I don't think adoption will work that way for this kind of product. Have you thought about reaching out to financial blogs? You need to get this in front of people.

Also, $149 is nothing for a business. If you're selling to a financial business, whose $100-200-300k paid employees use Excel a lot, it's easily worth $500-1,000 per license (or more!). You need to price for value in the context in which your software is being used.

The trial version should be sufficient to convince people to upgrade -- asking for an e-mail address before initiating the download probably isn't a bad idea. :-)

Get rid of the "home" version. Your market is business. Up your prices 2-3 fold per license. Rename it.

P.S. And quit claiming you're a noob. You're in business now. So get to reading on positioning your product and doing some direct outreach.

Thank you, all very good points.

Get a press kit first. I can help you with marketing ( at least for this kind of appliation)

Great job! Seriously

I would not say 10 fold, but $99 has ring to it ;)

Well, $99 seems fair to me as well:) The reason for the low price now is I need the users and word of mouth. I'm well aware it's worth a whole lot more than $19, but right now I just don't know how to get it in front of potential customers other than by keeping a low price for a month or two.

http://fcell.io/

They have a product like yours but will do C#/F#/VB instead of SQL (in your case). Their pricing is pretty heavy ;).

What benefit does it have over VBA? A lot of the things shown in the demo could be done by simply importing a dll.

First time I see this, pretty cool stuff. Glad to see I potentially have a lot of room for pricing adjustments:)

What?! $1k license or bust? Any idea of the number of customers they have?

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