I was about to post this but you beat me to it, for context when people picture "brooklyn rent" they think williamsburg which according to trulia has a $3525 avg rent (http://www.trulia.com/real_estate/Williamsburg-Brooklyn/5274...) as opposed to sunset park (the neighborhood which industry city lies) which it has at $1700, less than half. (http://www.trulia.com/real_estate/Sunset_Park-Brooklyn/5246/)