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That's more likely explained by the fact that PS4 launched $100 cheaper and is more powerful.

Its more about brand recognition than anything else. Now they are at parity pricing and they still dont close the gap.

Microsoft badly bungled the launch of the XBox One by making several unpopular decisions, including non-resellable games and others I can't recall. Sony's announcement was a few days later and they basically said "the PS4 will be are doing the opposite of everything that Xbone is". Microsoft backtracked later, but the Xbone was tainted and the mindshare battle was already lost.

VGChartz has console sales figures: http://www.vgchartz.com/

PS4 launched cheaper. And sony was way more aggressive on sales.

all my friends that do have PS4s got them for 'free' when buying a new TV.

After having had my original XBox fail once and XBox 360 needing to be replaced three times, and eventually still dying, with Microsoft refusing to replace the third, I switched to PS3, and now PS4.

I will never buy Microsoft hardware again, ever.

So, yeah, that is definitely a factor in my case.