You have to run their images however, but yeah, that's a nice feature esp. if your org uses GA already.
The code used on Linux to integrate the OS with the platform for ssh keys, startup script, auto-expanding root-disk, etc: https://github.com/GoogleCloudPlatform/compute-image-package...
For Windows, ssh keys aren't supported, however the platform has password reset built-in and starter scripts via metadata are also supported. Here's the code for the Windows agent: https://github.com/GoogleCloudPlatform/compute-image-windows
If running Windows, you will also need device drivers: https://github.com/GoogleCloudPlatform/compute-windows-drive...