Been a stellar choice so far!
Thinking about trying AWS domain registration services soon.
* If it ain't broke don't fix it.
* Google could take some tips from a lean tech company that creates a legacy product that requires minimum upkeep while staying respectable profitable.
And GoDaddy is all of the above, but a thousand times worse.
Namecheap could note within that renewal notice (and subsequently avoiding the auto-renewal notice) but, I can see where they're coming from.
Google has all the pieces, but doesn't seem to have made any notable inroads in that space. They haven't made any real attempts, thus far, to compete with GoDaddy, 1&1, EIG, etc.
I'm surprised that no startups (or existing vps/cloud providers) have tried to jump into this lower-end space of domains + shared hosting. The market size is pretty big, and the competition is, as you mention, pretty stagnant. At the moment, it's mostly GoDaddy, 1&1, and the various companies owned by EIG.
There also seems to be quite a bit of room for disrupting that market. It's fairly tech support intensive, partially due to things that could be improved, automated, etc. For example, most of them depend on "Cpanel", which is more than showing it's age.
The relative success of Wix.com (close to 1B mkt cap), which only went after a very specific sub-slice of this segment seems to indicate there's room for a bigger play.
name.com prices are good, UI is good, seems like a decent company. I guess they were bought last year by a larger company and I've noticed no negative changes.
gandi.net is a little more expensive but they are highly regarded as a company.
That's why I stopped using them. Namecheap, despite the idiotic name, seems pretty good.
I wrote about the reasons why recently here - https://startablog.tv/move-domains-to-uniregistry/
Namecheap refreshed their UX, but still really difficult to handle any sort of volume of domains.