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I wonder which demonstrates more intelligence - picking the winner of the game, or who the MVP will thank first?

It seems like Madden ( or a computer AI ) could do the first, but only a human could do the second.

Ya, the prop bets are goofy. Seems like a computer AI would struggle to pick what color gatorade gets dumped on the coach.

unless it had access to historical sales / endorsement / dumping data.

Lots to think about here.

You might research what the favorites have said in the past to get an idea of what they would say in that situation.