I think most developers are wary about putting their company's tech stack at the mercy of a profit-driven company that may abandon them.
Heroku? Salesforce bought them, still going, still very heavily used.
Heroku? Salesforce bought them, still going, still very heavily used.
Parse, on the other hand, was both the code and the infrastructure.
EDIT: p.s. love your newsletters!
I see this as less of a limitation and more as Heroku forcing you to write your app in a scalable manner. Likewise with Heroku servers/dynos not coming with permanent storage and not letting you SSH into them.
Also, Heroku was essentially a great funnel for AWS. Start on Heroku, as soon as your footprint grows, move to AWS to save 2/3 of the cost.
Source: I worked at AWS and saw this happen over and over again.