In my case, I was actually using Telize for the Geo IP lookup for some non mission critical stuff which only ran on-demand. I actually only noticed it was offline in mid-December when I wanted to use it. It took a few minutes to read the notice, and another 5 to find a similar free provider and parse their JSON. But the point remains; I don't think most people were aware of the impending shut down until it happened. Perhaps switching it off for a day or two then back on again would have got more people no notice. Either way, it was a free service, so I guess you can't complain much.